Content Marketing Calendar Generator Workflow

Content

{
  "steps": [
    {
      "tool": "llm",
      "order": 1,
      "action": "Define content pillars from brand voice guide and target ICP segments",
      "output": "content_pillars"
    },
    {
      "tool": "semrush_api",
      "order": 2,
      "action": "Generate keyword universe per pillar using SEO tool, filter by volume and intent",
      "output": "keyword_universe"
    },
    {
      "tool": "llm",
      "order": 3,
      "action": "Map keywords to content formats: blog post, video script, social thread, newsletter, case study",
      "output": "format_mapping"
    },
    {
      "tool": "llm",
      "order": 4,
      "action": "Assign publish dates respecting: frequency cap, seasonal relevance, product roadmap milestones",
      "output": "calendar_draft"
    },
    {
      "tool": "llm",
      "order": 5,
      "action": "Generate 1-paragraph brief for each content piece: angle, keyword, CTA, audience segment",
      "output": "content_briefs"
    },
    {
      "tool": "notion_api",
      "order": 6,
      "action": "Export to Notion/Airtable with status=PLANNED, owner=unassigned, due dates set",
      "output": "published_calendar"
    }
  ],
  "tools_required": [
    "llm",
    "semrush_api",
    "notion_api"
  ],
  "expected_output": "13-week content calendar with briefs, keyword targets, formats, and publish dates in project management tool",
  "trigger_condition": "Quarterly content planning session or new product launch"
}